Hatch x HIFLUX - The Flow Master Brewing Throwdown

Hatch is hosting a brewing competition in collaboration with HIFLUX, built around one simple challenge: every competitor brews with the same HIFLUX filter, showcasing their creativity, adaptability, and pursuit of clarity through coffee.

At Hatch, we believe that great coffee comes from curiosity, experimentation, and the relentless pursuit of clarity.

At HIFLUX, every filter is designed with one purpose: to promote clean flow, reduce interference, and allow the coffee's true character to shine.

This collaboration is built around a simple yet powerful idea:

One Filter. Endless Possibilities.

By requiring every competitor to use the HIFLUX Filter, the competition creates a common foundation for all participants.

Everyone starts from the same place.

The filter remains the same.

What changes is the brewer.

The Flow Master Challenge celebrates the meeting point between these two ideas.

A single filter.

Infinite possibilities.

And an ongoing pursuit of coffee's clearest expression.

Tickets Release: Wednesday ,July 29, 2026 at 8:00 PM EDT

• 27 competitor spots

• $60 per ticket, limit 1 ticket per person (any additional one will be cancelled)

• If tickets are sold out, please click "Join the Waitlist"

• Registered competitors will receive a confirmation email and additional event information closer to the competition date

Date: Friday, August 21, 2026

Time: 5:00 PM – 10:00 PM

Location: Hatch

802 Cochrane Dr Unit B, Markham, ON L3R 8C9

• 27 competitors

• Multi-round elimination

• 1v1v1 blind tasting

• 6-minute preparation + 6-minute brew time per round

🎲 Round 1 — Origin Roulette (27 Competitors)

No prep. No hints. Just coffee.

Draw a random coffee origin moments before brewing and create the best possible cup using only your instincts, sensory skills, and brewing knowledge.

🎯 Round 2 — The Unknown Dripper Challenge (9 Competitors)

Meet your mystery brewer.

Draw one of six mystery drippers and discover how to unlock its full potential.

✨ Final Round — Pursuit of Clarity (3 Competitors)

At Hatch, we believe clarity is one of coffee's highest expressions.

Finalists will brew two cups.

Cup One — Initial Expression

Present your first interpretation of clarity. Judges will rank the coffees based on clarity and overall expression. After judging, finalists may taste all three coffees before brewing their second cup.

Cup Two — Refined Expression

Refine your recipe using what you've learned. Adjust any brewing variable—including grind size, ratio, temperature, pouring structure, agitation, or dripper—to produce an even clearer and more expressive cup.

The Flow Master Champion will be the competitor who best demonstrates the ability to observe, adapt, and refine in pursuit of coffee's clearest expression.

1st Place

• $150 Gift Card (sponsored by Eight Ounce)

• $300 Cash

• APAX LAB Core Box Set x 1

• APAX LAB x Hatch “Lumina”(20ml) x 1

• HIFLUX HIGH FAST Filters (3 packs)

• Hatch Peak Coffee (100g) x 1 bag

2nd Place

• $100 Gift Card (sponsored by Eight Ounce)

• $150 Cash

• APAX LAB x Hatch “Lumina”(20ml) x 1

• HIFLUX HIGH FAST Filters (2 packs)

• Hatch Premium Coffee (200g) x 1 bag

  
  

3rd Place

• $50 Gift Card (sponsored by Eight Ounce)

• $100 Cash

• APAX LAB x Hatch “Lumina”(20ml) x 1

• HIFLUX HIGH FAST Filters (1 pack)

• Hatch Premium Coffee (200g) x 1 bag

• Any manual brewing method (except espresso)

• HIFLUX HIGH FAST filter paper is mandatory

• Coffee and water only

• Minimum 120g beverage served

• Competitors are encourage to bring their own brewing water

  • House water will be available (40-60ppm)

• Bypass is permitted

Competitors may bring their own brewing equipment and accessories.

Hatch will provide:

• HIFLUX HIGH FAST filter papers (V01/V02/155/185)

• Fellow electric kettles

• Acaia Pearl scales

• Carafes

• Cupping bowls & spoons

• Distilled water will not be provided

• Open to coffee professionals and enthusiasts of all experience levels

• Competition organizers, judges, event staff, and individuals directly involved in running the event are not eligible to compete